The Palma Group is a fast-growing, energetic real estate agency. Covering Sonoma, Mendocino and Lake Counties. We pride ourselves on setting high expectations and then exceeding them. We’re led by Millennials who leverage leading edge technology to provide outstanding customer service.
Our mission is to create heartwarming and memorable family experiences – whether finding dream homes for buyers or helping homeowners realize the highest return when selling their homes. Our goals are to create life-long relationships and excel at communications.
What We Do
We have a great team of experienced agents, backed by talented and well-trained assistants, along with professional photographers and stagers. We have relationships with highly-qualified appraisers, inspectors and lenders, ready to take on even the most challenging situations.
→ Who We Are
We are active in supporting our community and extremely knowledgeable about our region. We support Habitat for Humanity and are members of Give Back Homes – a global effort that helps provide adequate housing to those in need. Give Back Homes is changing lives by creating a sustainable relationship between real estate professionals, homebuyers and sellers, and people in need, locally and worldwide. We make a contribution on every transaction we close. 100% of every contribution goes directly to the field and will have an immediate and positive impact. The more transactions we close, the more homes we are able to build for families in need.
→ Finding Your Dream Home
With the Palma Group who has been recently powered and brokered by eXp Realty of California, our agency owner, millennial, David Palma at the lead, our clients rank us 5 stars based upon service, follow-up and performance – true measures of setting high expectations and then exceeding them, every time.
So how do we do it? #1 of course, has to be personal commitment, and the folks who work here provide nothing less. While we follow best practices by prospecting from our “sphere of influence” – e.g. past clients, friends and networking, and draw new leads from Zillow etc. and our own interactive web site, equally important, is our dedication to state-of-the-art technology.
We use the #1 lead management and Customer Relationship Management (CRM) system to ensure that we follow-up on every lead, communication and action item.
We’ve offer every prospect access to a property search and evaluation tool we call “Zillow on Steroids.” It’s so powerful and sophisticated, that it allows potential buyers to search in hand-drawn zones rather than a zoom-in and out map. It records detailed features you choose that you want or like and don’t like about properties you see. The system then takes that information and sends you alerts with more properties that meet your specific needs.
It’s like having your own personal shopper out there looking at homes for you. It even allows you to compare homes with photos, side-by-side – even room-by-room, with descriptions for every photo even if the sellers or their agents didn’t provide them. OK… now make sure you’re sitting down for this feature — It’s smart enough to examine property photos and assess whether they have any of your “preferences” and uses those features when it recommends other properties! At the end of the day. It helps us help you. Every buyer has their own set of preferences and needs. However, it’s always good to know what might impact the value of a given home, neighborhood or area. With our in-depth local knowledge, we’re in a great position to help you find a home with lots of “value-added” neighborhood advantages.
We maximize the effectiveness of our own web site with a leading WWW service that makes us more visible and relevant to sellers.
We use automated “platforms” to ensure that every task involved in closing your purchase is done in the right sequence and on time. Absolutely nothing falls through the cracks. We use the #1 Escrow tracking system that makes sure all parties to the transactions have all the information they need and that all necessary documents are fully executed in a timely fashion, making the process seamless and efficient.
→ Selling Your Home
If you are selling your home, we go above and beyond what any other agent will do, to get your home sold for the highest price and in the shortest amount of time. Our clients will confirm that we deliver, and make it an enjoyable experience.
We spend the money to engage professional photographers to create amazing images, aerials and even video tours of your home or ranch. We get your local sales campaign off to a serious start. Our “Just Listed” mailing campaign will showcase your home to folks in and around your neighborhood. They’ll show them to friends or family members and other potential buyers looking for a home right where you live.
As a leader in the Ukiah chapter of the North Bay Association of Realtors®(NORBAR), we arrange weekly meetings of 30 agents with the sole purpose of touring new listings. We’ll represent your home and showcase its features. There’s no better way to get the realtor community excited and begin putting the word out to their buyers about your property. We put the power of today’s technology to work for you, with an instant alert to all our buyers looking for a home like yours. We feature your home on our web site and facebook page, create an exclusive web site for your property, and for people who are timid about talking to a live agent, we set up an 800 number just for your listing, where buyers can listen to a description of your property and have an option to connect with me directly. We’ll keep you completely apprised of all activity and communications regarding your listing. Particularly important, feedback from prospective buyers and agents provides vital information to help you make informed decisions about your home selling strategy.